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This Family Water Transformation Will Make You RUN to Buy an Iron Filter Today

Table of Contents

    This Family Water Transformation Will Make You RUN to Buy an Iron Filter Today

    Written by Craig "The Water Guy" Phillips

    Exploring SoftPro Water Systems

    The Phillips Family Story

    Let me introduce you to a family with a knack for clean water—the Phillips. Back in 1990, Craig “The Water Guy” Phillips started Quality Water Treatment (QWT).

    His mission? To sweep away the old fear-based sales tactics that plagued the industry and offer honest prices and quality water solutions.

    Because, let's face it, who wants to pay a premium for basic water, right?

    Following in Craig's footsteps is his son, Jeremy Phillips. He's the friendly voice you hear when talking to the sales team. With a no-pressure, "Hey, I’m here to help" approach, Jeremy ensures every customer gets what they actually need after a thorough water analysis.

    He won’t give you a hard pitch, but he sure knows his stuff and makes sure you do too before deciding.

    And then there’s Heather Phillips, Craig's daughter, steering the ship on the day-to-day grind—shipping, tech support, you name it.

    She even crafts those warm emails and FAQs that feel like they're from a friend, not a corporation.

    Key Company Pillars

    Let me break it down: SoftPro Water Systems operates on a few core values that run deep thanks to the Phillips family:

    • Family Vibes: It's literally all in the family. Led by generations of Phillips, every product feels like a personal promise.
    • Customers Come First: With SoftPro, it's no smoke and mirrors. You get upfront prices and solid advice, plus a support team that's ready to chat.
    • Countrywide Touch, Hometown Feel: Covers the U.S. map but keeps every customer feeling like they're the only one.

    These values mean every product they churn out is packed with care—quality Craig and his clan swear by, and you’ll appreciate.

    SoftPro Water Systems Overview

    SoftPro Water Systems isn’t just another brand on the shelf.

    They bring together tech and trust in one neat package—no frills, no hidden costs, just solid gear that says goodbye to overpriced filters and stunts their competitors pull.

    Here's a look at what they've got cooking:

    Product What It Does Best Perfect For
    SoftPro ECO Affordable, gets the job done Newbies, penny-pinchers
    SoftPro Elite Super efficient, value for money Homes with tough water woes
    SoftPro Smart Home+ It's got apps and gadgets Tech lovers
    SoftPro AIO Iron Master Tackles iron, no more funky smell Wells with iron issues
    SoftPro Whole House Fluoride & Carbon Filter Filters out loads of stuff City slickers
    SoftPro Whole House Catalytic Carbon Filter Boosts taste & removes chemicals Those who like their water crisp

    They’ve nailed it with innovation, fair prices, and a good ol’ fashioned care for folks.

    SoftPro doesn’t just sell—it promises a sip of peace of mind in every drop.

    SoftPro Water Systems Overview

    SoftPro Water Systems are doing a bang-up job tackling water hardness and crud in household water. Let’s get the lowdown on three notable water softeners from SoftPro.

    SoftPro ECO Water Softener

    Meet the SoftPro ECO, a no-fuss starter in SoftPro's lineup.

    It checks the boxes for strong performance and goes easy on the wallet too.

    Design & Efficiency

    • Affordable Gem: Delivers solid water softening without breaking the bank.
    • Easy on the Budget: Made for those watching their pennies while still demanding quality.
    • Where It Works: Can handle both city water and water from a well.
    • Who's It For?: First-time buyers or anyone on a budget, seeking solid durability.
    Feature Value
    Recommended Water Type City and Well Water
    Capacity Up to 32,000 grains
    Price Range Wallet-Friendly

    SoftPro Elite Water Softener

    Say hello to the SoftPro Elite, where efficiency shakes hands with high performance — perfect for homes that have a thirst for more water.

    Design & Efficiency

    • All-Star Performer: Keeps the show going strong while sipping on salt and water.
    • Top Highlights: Rugged resin, smart regeneration, easy-to-navigate controls.
    • Where It Works: Handles both city and well water, tackling moderate to tough water hardness in stride.
    • Who's It For?: Folks hunting for a best-in-class option that won’t quit on them.
    Feature Value
    Recommended Water Type City and Well Water
    Capacity Up to 64,000 grains
    Price Range Middle of the Road

    SoftPro Smart Home+ Water Softener

    The SoftPro Smart Home+ is packed with tech, ready to buff up your modern living space with its savvy solutions.

    Design & Efficiency

    • Tech-Savvy Marvel: Mixes smart tech with superb water-softening skills, syncing with DROP smart home gadgets.
    • Bells and Whistles: Tracks data on the fly, catches leaks, system hiccups, and oddball water usage.
    • Where It Works: Plays nice with city and well water, a hit with the gadget-loving crowd.
    • Who's It For?: Anyone after serenity, slick app controls, and heads-up system notices.
    Feature Value
    Recommended Water Type City and Well Water
    Capacity Up to 64,000 grains
    Technology DROP Smart Home Hookup

    SoftPro Filtration Systems

    If you're on the hunt for top-quality water for your household, investing in a solid filtration system is a no-brainer.

    We want to help you out by showcasing some of the standout whole-house iron filtration systems from SoftPro.

    SoftPro AIO Iron Master Filter

    The SoftPro AIO Iron Master Filter really shines for families grappling with high iron content in their well water.

    This bad boy is built to tackle up to 30 ppm of iron, combining Air Injection Oxidation (AIO) with powerhouse Katalox Light media.

    It doesn’t just stop there—it wipes out that rotten egg smell from hydrogen sulfide and balances out acidic water, kicking unpleasant tastes, smells, and rust marks to the curb.

    The nitty-gritty? This filter uses an oxidizing agent in its media bed to transform ferrous iron into a form that’s easier to filter out.

    The iron-free water is all yours after the iron is squeezed out into a precipitate and trapped.

    A heads-up: regular backwashing and regeneration keep the system humming smoothly.

    Feature SoftPro AIO Iron Master Filter
    Iron Removal Brawn Up to 30 ppm
    Hydrogen Sulfide Gone Yes
    Raises pH Yep
    Media Muscle Katalox Light

    SoftPro Whole House Fluoride & Carbon Filter

    The SoftPro Whole House Fluoride & Carbon Filter takes on issues tied to city water by knocking out fluoride, chlorine, and other nasties.

    It's gotten folks talking, especially with the buzz around fluoride's potential negative impacts, like its suspected link to lowered IQs in kiddos.

    This setup suits folks wanting a powerful single-tank option to handle both fluoride and usual chemical culprits hanging around municipal water.

    Feature SoftPro Whole House Fluoride & Carbon Filter
    Fluoride Knockout Yes
    Chlorine Buster Yes
    Other Contaminants You betcha
    Perfect For City Water Peeps

    SoftPro Whole House Catalytic Carbon Filter

    For homes where ridding widespread chemicals is a must, the SoftPro Whole House Catalytic Carbon Filter steps up.

    Dubbed an industry "workhorse," it gets busy with a buffed-up carbon media that stamps out hard-to-kick contaminants like chlorine, chloramine, and VOCs.

    City or well water users aiming for tastier water with fewer harmful chemicals will find this system fits like a glove.

    Feature SoftPro Whole House Catalytic Carbon Filter
    Chlorine Clipper Yes
    Chloramine Cleaner Sure does
    VOC Vacuum Yes
    Suited For City and Well Water Fans

    With these filtration solutions, your home is set to enjoy cleaner, tastier water day in and day out.

    SoftPro keeps leading the way in water filtration tech, making sure your water is nothing short of excellent.

    How SoftPro Aligns with Values

    Innovation & Integrity

    At SoftPro, innovation and integrity are our jam, not just slick marketing talk.

    Craig "The Water Dude" Phillips kicked off Quality Water Treatment (QWT) and then SoftPro Water Systems to shake up the water treatment scene.

    Some folks charge big-time and play on fears to push their products. Not Craig, though.

    He's all about honesty and top-notch solutions. It drives him to constantly come up with new ideas and school us on the latest.

    Every gadget we roll out at SoftPro backs up that commitment. Whether it’s a water softener or an iron filter, they’re all about killer performance without the hefty price tag you’ll find elsewhere.

    Take our SoftPro AIO Iron Master Filter, a top pick for folks using well water. It uses cutting-edge Air Injection Oxidation (that's AIO for the cool kids) to zap iron, sulfur, and manganese.

    Sales & Support Team

    Our sales and support crew is all about giving you a solid experience.

    Jeremy Phillips heads the sales team, and instead of twisting your arm, they take a helpful approach, making sure you get just the right system after a free water checkup (Quality Water Treatment).

    Jeremy's gang isn't about high-pressure talk—they want the solution that fits like a glove.

    On the flip side, Heather Phillips takes care of operations, getting everything moving like clockwork from buying to setting up.

    She makes sure shipments, tech support, and marketing rollouts are smooth and easy to handle.

    Heather's also the friendly voice you’re likely to hear in an email or FAQ, always ready to lend a hand.

    Customer-First Vibe

    What’s Your Water Score?


    SoftPro shines with our see-through and customer-focused style:

    • No Surprises: Every system includes must-haves like bypass valves and safety floats without any secret fees.
    • Help at Your Fingertips: We serve up DIY videos, how-to guides, plus real folks on the phone to assist.
    • Easy Payments: With partners like QuadPay/Affirm, snagging a state-of-the-art water system won't squeeze your wallet too hard.

    Happy Customers

    Our clients using the SoftPro AIO Iron Master Filter, those well-water folks, are all smiles.

     It tackles the usual headaches like too much iron, stinky sulfur, and pesky manganese.

    What You'll Get SoftPro AIO Iron Master Filter
    Filters With Air Injection Oxidation (AIO)
    Banishes Iron, Sulfur, Manganese
    Maintenance Workload Light
    Added Chemicals Zero

    By sticking to what we stand for, SoftPro delivers more than just a water system; it’s your trusty sidekick in clean water world, fitting customers’ needs and values like a well-worn glove.

    Comparing SoftPro Products

    Lookin' for something to spice up your home's water? Picking the right gear can make all the difference.

    We've got our magnifying glass out to inspect two hot SoftPro systems, the ECO and the Elite.

    Oh, and we've got the spotlight on the Smart Home+ too. Let's jump in!

    SoftPro ECO vs. Elite

    These SoftPro sidekicks—the ECO and Elite—come with their own set of tricks and aren't just pretty faces.

    They're built for different vibes and house needs.

    Here's how they stack up:

    Feature SoftPro ECO Water Softener SoftPro Elite Water Softener
    Primary Flavor Easy on the bank balance Top-notch performance
    Design & Efficiency Solid softening, won't break the bank Big tank, less glug and grit
    Best For Frugal folks Busy households guzzlin' water
    Works With City or country water You name it—city or country
    Tweakability Simple stuff Get fancy with settings
    Extras Green-focused features Turbo flow, beefy warranties

    SoftPro ECO Water Softener

    Our ECO buddy is all about keepin' it green and kind on the wallet.

    Swigs less salt and water than your average softener, making it a guilt-free option. 

    First timers and penny-pinchers, this one's calling your name, good for all kinds of water.

    SoftPro Elite Water Softener

    The Elite is the go-to for families who seem to always run the faucet. It ups the ante on power and efficiency.

    You can tweak it to your heart’s content, and its high flow rates make sure you're not left hanging.

    It's built tough and non-fussy—ready for any water type you throw at it.

    SoftPro Smart Home+ Features

    And then there’s the Smart Home+. Imagine mixing cool tech with easy tweaks—that’s what we got here.

    For those who adore their gadgets, this one’s a charm.

    Feature SoftPro Smart Home+ Water Softener
    Primary Flavor Buddy-buddy with DROP tech
    Design & Efficiency Tracks as-it-happens data, nose for leaks
    Best For Tech fans
    Works With Your usual city and countryside water
    Extras Know what’s happening remotely, program-your-own songs, even track water quality (SoftPro Water Systems)

    SoftPro Smart Home+ Water Softener

    For the folks who enjoy living in the fast lane with gadgets. This geeky option doesn’t just ease your water needs but gets smart about it.

    It buddies up with DROP tech, letting you monitor and handle biz without lifting more than a finger.

    Spot leaks fast and stay ahead of the game with real-time antics.

    With a clear picture of what each SoftPro system has to offer, you’re all set to pick your water wizard.

    Want to save the earth, go high-tech, or just need reliable water goodness? Trust SoftPro to bring you the fit for your personal castle.

     

    Craig

    Craig "The Water Guy" Phillips

    Learn More

    Craig "The Water Guy" Phillips is the founder of Quality Water Treatment (QWT) and creator of SoftPro Water Systems. 

    With over 30 years of experience, Craig has transformed the water treatment industry through his commitment to honest solutions, innovative technology, and customer education.

    Known for rejecting high-pressure sales tactics in favor of a consultative approach, Craig leads a family-owned business that serves thousands of households nationwide. 

    Craig continues to drive innovation in water treatment while maintaining his mission of "transforming water for the betterment of humanity" through transparent pricing, comprehensive customer support, and genuine expertise. 

    When not developing new water treatment solutions, Craig creates educational content to help homeowners make informed decisions about their water quality.